Global Market Research Merger — $90M Synergy Realization

Private Equity  |  Business Services  |  Cross-Border Integration

Two global market research firms merged to expand service capabilities and capture significant cost synergies. I served as SMO Lead overseeing integration execution across global functions — harmonizing sales, research operations, CRM systems, and back-office functions across regions.

Delivered $90 million in verified synergies across sales and operations, creating a scalable integrated operating model for continued expansion.

My role: SMO Lead — Alvarez & Marsal engagement